How to operate the homogenization Liang Jian-.docVIP

 PAGE \* MERGEFORMAT 15 How to ‘operate the homogenization’ Liang Jian? Common sense on the small and medium enterprises, especially when traditional industries, products, technology, transparent industry, ‘the homogenization of management’ has become a stranglehold on the rapid development of enterprise and jumped the bottleneck is the business owners have had to face a competitive environment of modern existence and the important proposition. ‘Business homogenization’ of course, to maximize benefits, minimize the cost of speculative factors that drive the business as a result of the drive when this huge potential, far from what we shouted slogans burning with passion ‘innovation’ action to counter the , we should rationally sit down and examine how to ‘operate the homogenization’ Liang Jian. 1, times to be a different concept of different commodities Looking back at history, we can use commodity view of history is divided into three times: First, the agricultural economic times; second era of industrial economy; 3 is a new era of knowledge economy. During the long era of agricultural economy, agricultural production rely on labor and physical, has not been able to lead the agricultural economy into the glory. Since the twentieth century, through the industrial revolution, humans have gradually entered the modern era of industrial economy, the operators rely on mechanical force, a large number of manufactured goods, demand is greater than the supply at the time of the industrial age, as long as the manufactured products, will be able to sell out, in the past consumers and producers to focus only on the product features only. Into the twenty-first century, while the global economy into the knowledge economy, service economy, experience economy, the information economy era. However, no joy, the business community screaming to find: This is a low-profit era of the cold! Face a challenge in a hurry, the business owners are best to use a sword is the ‘scale’.