How to conduct efficient terminal area manager visit-.docVIP

 PAGE \* MERGEFORMAT 13 How to conduct efficient terminal area manager visit? Coca-Cola, Pepsi, Procter amp;amp; Gamble, Unilever, Colgate ... ... these international fast moving consumer goods industry giants, not nearly every consumer goods company would ask the salesman to visit the terminal in accordance with standards, however, we see that the status quo is that the vast majority of business Members of the terminal are called through the motions, and the end boss Dagehaha left. Have seen an ice cream salesman, but asked about the boss or not to order, the boss replied no, salesman turned away and left. For the passenger terminal called the situation in the maintenance and upgrade sales, understanding the importance of the market has no need to say more. Let’s take a look at Coca-Cola, Procter amp;amp; Gamble, Unilever, Johnson amp;amp; Johnson and other companies to visit in the terminal system requirements. Multinational companies visit the terminal requirements 1, Coca-Cola to visit eight steps: Preparatory work - check the Outdoor Advertising - say hello to customers - to do a lively point of sale - Check Point stock sale - the proposed order - confirmation orders - to thank our customers. This ‘eight steps’, Coca-Cola sales representative for many years has been repeatedly emphasized the constant training, also make it into a sign hanging in every office. 2, P amp;amp; G called on the terminal operating standards. □ customers to visit the basic steps: 1. Plans: ─ ─ setting access targets; 2. Customers place of business of the observation; - Observe the techniques used to conduct customer penetration - Look at the shelves of our products display, distribution, sales and volume of aid, etc.; - Competitors in the 3. Sales presentations, meet our purpose of the visit; 4. Receivables; 5. To help sales: posting advertising; training of customer personnel product knowledge; 6. Record and report: a record of each call on the findings and op