How the continued expansion of chain enterprises - the establishment of service-based.docVIP

 PAGE \* MERGEFORMAT 16 How the continued expansion of chain enterprises - the establishment of service-based In 2007, China chain industry is entering a rapid development stage. 2007 is the chain of the industry’s ‘blowout’ years - is expected in 2007 China’s retail industry will achieve 12% -13% of the growth, the size of the first ultra-trillion dollar mark, reaching 7.6 trillion yuan, is following the United States, Japan, after The third more than one trillion U.S. dollars in the country. In 2007, the well-known chain-listed market, the acquisition of the acquisition, restructuring of the restructuring of the country a clamorous. In 2007, the ‘blowout’; 2008, 2009 ... ... How can we ensure can continue to ‘blow’? Chain composition, organizational structure on the most simple terms, one headquarters, the other stores. We can use this metaphor to describe the relationship between them: Headquarters is a tree, the tree-side store is out of the flowers, and customers and that is the flowers people. Beautiful flowers first, and then only one tour, this is one of the most simple logic. So, how can the most beautiful flowers out to attract tourists? And how not only to flowers, but also to open too long? This is a problem. As previously mentioned, ‘blowout’ easy, but how can continue to ‘blow’? To open up the beautiful flowers, we need constant nourishing nutrients, the headquarters need to do is to, like a real tree, as in the various branches to the end of the tens of thousands of flowers to provide nutrients, that is, to the door shops to provide continuous service. What kind of nutrient is needed to store it? We described 11. First, shop services. What is the key chain operations? The first is location, site selection is the second, third or location. As the old saying that ‘one step worse three cities’, a store’s profitability, like a person’s body, though not unconnected with the train the day after tomorrow, but the most critical growth limit, b