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- 2017-05-03 发布于浙江
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How to Wake Up Your dormant customers-
PAGE \* MERGEFORMAT 8
How to Wake Up Your ‘dormant customers’?
Every enterprise in the implementation of their business strategy will take into account its own resources to protect customers and make good use of it for a long time, competition for clients of all marketing resources are the core businesses and improve the customer in the use of resources, the old is more emphasis on the protection of clients, but for a number of potential consumer customers did not arouse sufficient attention, and even absolutely nothing, that is not carried out a series of tracking and service, leading to a lack of customer value-added efforts, market expansion opportunities for is also a lot less.
In general, the vast majority of dormant customers are a lot of advertising costs and the enterprise in exchange for a rational consumers, of which there are many consumers in consumption and no consumption, hovering between the need for further excavation and development, so it be able to expand client resources to improve sales growth. There is such a set of data, the potential ‘dormant customers’ consumption of ready-made power consumption is 3-5 times, or even higher, while the excavation of new investment in consumer spending is the cost of ‘dormant customers’ 8 times, so you wake up the ‘dormant customer’ is a very important business activities.
How to confirm for themselves the ‘dormant customers’ wake-up, the need for adequate skills and preparation for work that should be extra careful, and can have a considerable grasp of some of the means to provide the following to be explored.
Take the initiative to contact, so that potential consumers towards front
Take the initiative to contact the consumer services of the conventional means, for potential customers also need to establish a liaison mechanism with long-term approach, we know that friends and relatives who need long-term move and contact the relatives of the relationship will be more pro-customer like their own hom
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