Interpret the source code of marketing.docVIP

 PAGE \* MERGEFORMAT 4 Interpret the source code of marketing At present, China is not only a ‘world factory’, but also a ‘consumer gold mine’: First, a large population, China’s total population of 1.3 billion, of which county or city level and the rural population accounts for more than 1.1 billion, accounting for 90% of the total population. For which more than 800 million rural population made up of 238 million households, the penetration rate of any commodity as long as the increase by one percentage point would increase 2.38 million units, parts requirements; second, more money, county and municipal urban and rural consumption accounts for to 69% of the total national consumption is the consumption of two cities more than twice, we can see 23 huge market size of the market. However, the dual nature of China’s economic structure, consumption structure, the hierarchical nature of the differences in culture and customs, leading to the large and small, the ‘gold’ is not distributed according to the Chinese administrative regions, which determines the opening up of China 23 market, complexity, challenging, forward-looking and difficult. I think the market ever-changing, there are definite rules about: 1, first shot, after targeting. Market, namely, the opportunity, and sometimes slow a film, no longer waiting for our golden yellow sand instead of the. If the market opportunity likened to a wild goose, we can not lay the geese, we first discuss how to cook? Is a fried or boiled? When we think of playing, the geese have been flying too dark and quiet without trace, so the market must be opportunistic, take immediate action to act now, seize the opportunity to solve the problem during the operation, during the operation, the joy and the fruit harvest. 2, first farmers, after the poet. Of China’s 23 markets, in essence, is a native of China, therefore, develop 23 markets, we have to send marketing master Mao Tse-tung to the home study, do first class analysis o