Marketing planning 4 Steps 1 - user-centered research needs.doc

 PAGE \* MERGEFORMAT 10 Marketing planning 4 Steps 1 - user-centered research needs A tap demand for six levels of Demand is on the market can lead to customer’s desire to buy. Enterprises should have been appearing on the market to meet the reality of customer needs, so that every one willing to buy goods business customers really buy goods, we need to fight those who have the potential demand of customers, provide them with needed goods and services, and create Some can afford to buy them, can rest assured that the conditions for the lifting of their worries, so that they can establish a cost-effective to purchase, consumption, a reasonable belief, and thus its potential demand into real demand, come to buy business goods. This is the ‘creation of market demand’. We really need to do is to create demand. A person or a company making every sales process, including all human thought and action, both on a conscious or subconscious, are subject to the control of two factors, namely the pursuit of happiness desire to escape pain motivation. We are summarized as follows: the pursuit of happiness and escape the pain. A person to produce the impulse to buy only two critical: the pursuit of happiness and escape from suffering; painful than the happy influence of the influence of at least 30000 times as large. Mind on the extent of such pleasure or pain to compare judgments, it is usually more inclined to avoid pain, that is, if the pain generated is considered to be preferred to avoid the pain. It is also cut into sales of the key points. Cases: Zhao Benshan Maiguai CCTV Spring Festival, we take a look at how Huyou Fan Wei Zhao Benshan’s. Core, a total of four lines, we have it listed this: The first sentence: ‘the recent period of time are not found in some parts of the body have changed? ‘ Fan Wei how to say with: ‘no change, it feels more and more freshman little face? ‘ In fact, this sentence is normal, just like to ask you a lot of fortune-telling has m