Pharmaceutical sales manager how to design a variety of sales incentive programs to address the imbalance problem.docVIP
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Pharmaceutical sales manager how to design a variety of sales incentive programs to address the imbalance problem
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Pharmaceutical sales manager how to design a variety of sales incentive programs to address the imbalance problem
Pharmaceutical sales manager often encountered such a problem: the sale of a single species is also good, with sales increasing number of varieties, new varieties of sales tend to lag on, no matter how you stress, team sales staff just do not move, even if the move is also to cope with an errand so there any way to solve this problem? Beijing Beat Albert pharmaceutical marketing training will be the chief trainer Yuefeng real-world experience is at your own medical managers to make some suggestions for your reference. If there is no patience and read, you may not harvest anything.
After all, this happens mostly because the team members like to rest on our laurels, do not want to do market development work, they like to do the work of the market maintain, and some sales staff on a variety of reasons: for example, net hanging tender, the Hospital Pharmaceutical Affairs Council barriers to pharmacies for a range of sponsorship fees, sales policy than its competitors, and so to answer you, or even abrupt you, despite the company gives you a great authority and incentive space, you are paying lip service to not help frayed every day, while the owner of the distribution down the tasks were completed, is simply by the ‘splint gas’, it really additional varieties are not doing do?
Subordinates, this is a matter of perception, but for you is a management and institutional issues, to solve the above problem, you have to design a good incentive program to allow the system to speak, let the system act, sales personnel themselves will be counted his own account, a good reward system makes the entire sales staff to function the same as automated machinery. The author on a number of pharmaceutical companies (including health care products and medical equipment company) sales of reward and punishment system to do in-depth research, get som
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