Real Estate Brand to prevent heat stroke.docVIP

 PAGE \* MERGEFORMAT 6 Real Estate Brand to prevent ‘heat stroke’ Jews have an old saying: ‘a thinking human beings, God laugh. ‘However, used in today’s marketing, but it evolved into’ master of a book market on the heat ‘. A certain world-renowned books on the assertion: advertising has gradually lost its role as a brand building tool for the future, have to look at public relations, and the markets upsets the ‘swing’. To this end, I have a special article written on the Internet - ‘Who is the president - on the strength of marketing, advertising and public relations’, for the master of advertising ‘useless’ system put forward my questions and perspectives. It should be said, the master public relations in today’s market, stressed the importance of marketing is understandable, but have to emit a ‘hero seating’, I thought that was somewhat ‘grandstanding’, ‘Mrs. Wang Selling what you do’ suspected. Now the theory on the market can be said about the brand plethora, masters have added a tile, I would ‘shake bile’ and the master disk winding mountain path. I think that the literal meaning of the brand consists of two levels of meanings, firstly, ‘the quality or product’, the second is the ‘brand name or reputation’; on the connotation of understanding, the brand is included ‘symbols, Lenovo, commitment, relationships, contracts, reputation ‘and so complex, so that constitutes a brand factor is complex and diverse. Then these factors, which in the market, more ‘bomb’, ‘promote the power of’ do? Is not to do a SWOT-analysis? In fact, as we have seen many successful cases demonstrated the power of advertising and marketing, public relations are strong, then what light can not, what can not be heavier. The role of advertising is a core value of the brand or product, positioning, USP to the market informed; while the role of public relations for the brand control and to establish a good public opinion environment. Can be described as is a brand of ‘within the mas