SAIC is not God but Gore could still become champion.doc

 PAGE \* MERGEFORMAT 9 SAIC is not God but Gore could still become champion As a public company’s well-known car, actually be able to create the shortest possible time a sale record, SAIC in Gore’s promotion of the Chinese market can be said to face disgrace. But SAIC in recognizing that they are not God’s also not discouraged, Gore could still become a sales champion, which is not under the SAIC thought it was God’s problem, the authors turn to self-righteousness of God. A product can be widely accepted by the market as sales champion, needs to be done one accurate one high: First, market orientation should be accurate, to promote the objects, methods, etc. should pay attention to two; 2 is the actual degree of matching of value and price to be high. As a car targeted at young people, we must first clarify the concept of young people. Young people are a huge range, playing cool Tiaojie Wu, and fashionable while the connotation, the pursuit of popular, traditional ... ... and so on, then Gore’s position of simply accepting the target market of young people as a general, I think too vague, and Gore’s target market positioning should be more broken down in front of young people need more attributive. First, analysis of the characteristics of the product, thus to infer which part of young people, Al Gore is the most suitable vehicle. The biggest feature is 2, then the two what is the real meaning, personality, or practical? I have a friend in the last month, just bought a 2 Al Gore, I said to him, you still have so much personality, ah, ah usually do not see them. He replied I did not buy because of the personality, I just think two enough, this car also, I told my wife that normally use the sit, why should a four door? The consumer sentiment accurately conveys the understanding of the market for two, two, or the true meaning of pragmatism and oriented. For if from the pursuit of individuality, the two cars is not uncommon, it is not strange, because many of