Sales Training- as important as form and content.docVIP

 PAGE \* MERGEFORMAT 5 Sales Training: as important as form and content One in the training sector, which is famous in an exchange teacher told the writer that he had introduced a store in the KA has a deeper study of professionals to a company to do training, end, the enterprise inside and out also for this training sessions get together for many days, were very well prepared, but it is unexpected is that the effect of the lectures are not as exciting as originally expected, the original favorite teacher, students have the general verdict, why is there such a situation it? Later, with customers to understand that, although the idea of the teacher recommended, but not good ‘performance’, in the form of training, too monotonous, the participants reflect this simply is not lecturing, but rather a ‘read’ course: the whole field training content, almost all of the teachers ‘read my statement’ read out, therefore, the face of this than the ‘duck’ is also ‘duck’ in teaching methods, students in the bottom edge, lectures, a taste as Juela, the effect is certainly undesirable , while the companies are deeply disappointed. Marketing training is an art, in particular, the universal demand of the current training courses for the case of actual combat, to the death of marketing content, especially the operation of the vivid details of the talk, so that students listen with relish, indeed more difficult. Therefore, it requires as a marketing training in the form of lectures, skills and content are equally important, good content, there is no good form of training, it will be difficult to mobilize the enthusiasm of the students learn how to participate, so that greatly reduced the effectiveness of training, while good form Without good content, the cart before the horse, the effect also not be achieved. Training content is of primary importance. Marketing, training, content of course, bear the brunt. In particular, companies are increasingly chasing the current training t