Sanlu milk challenge Yang overlord to regain the old rivers and mountains.docVIP

 PAGE \* MERGEFORMAT 9 Sanlu milk challenge ‘Yang’ overlord to regain the old rivers and mountains Early November in Zhengzhou, the weather was cold at first glance is also warm in winter, the pace nearer. People’s Road, Dennis corner supermarket assortment of shelves stocked with colored milk, crowded. Among them, Nestle ‘covering’ up, from the expensive to the average infant milk powder full cream milk powder, are lined up, accounting for most of shelves, one side of Wyeth, Mead Chen Deng also patchwork, with Nestle to form phase echo the trend of international dairy giant’s demeanor be done. Nestle shelves are placed opposite to the Sanlu milk powder as the representative of the domestic. And Nestle, compared to foreign brands, although they lower the price some, but placed on the style and momentum but no less significant. In particular the Sanlu milk powder, faint infiltrate a ‘king of the Chinese milk’ does not in general, the air thick. Zhengzhou Dennis supermarket shelves of milk powder pattern, it is milk powder incident in Fuyang, China’s milk powder market competition pattern in microcosm. Fuyang milk powder yet to be resolved In April of this year, China’s milk industry has undergone an unprecedented crisis - milk powder incident in Fuyang. Affected by the incident, domestic sales of milk powder blew out, and only 5,6 month, domestic sales of milk powder with the same period last year fell 25%. More serious is the leader in domestic milk powder - Sanlu Group was the local government’s misinformation, sales in a very short period of time drastically reduced, losses serious, was also hit Nanshan, terracotta figures and other domestic well-known milk powder enterprises, 1:00, the Chinese-made milk powder into the ‘cold winter’. China Dairy Association, Liu results that the incident was just for the fight against the rise of Chinese dairy is ‘devastating’, which not only the impact of the domestic dairy producers, but also a heavy blow to the nati