The successful listing of medicine and health products to easily had 5 off!.docVIP

 PAGE \* MERGEFORMAT 27 The successful listing of medicine and health products to easily had 5 off! Introduction: Along with the right medicine and health products to further regulate the advertising market with the reorganization, medicine and health products industry suffered an unprecedented level of operational bottlenecks at the same time, consumer marketing, after many years of baptism, have become increasingly rational and difficult to refine. However, in medicine and health care market generally pessimistic views in medicine and health care market in 2005 is still burst out of a few pieces of wonderful work, such as Feng Bao Ning, Shi Xuemin, Kok Yan G protein, and so on, to become the next highly representative of the New Deal Medicine Success Stories! Then, as a new medicine and health, how can we adapt to the existing policy environment and the consumption environment, how can we break the market up many obstacles, how can a foothold in the market and seek development? Zhe Yu planning, marketing planning as China’s leading real team, with years of combat experience in marketing plan and several classic example of a thorough analysis of new product marketing, summed up the five key links in hopes of giving a friend a little draw on corporate and dealer and inspiration. The first hurdle: Product Selection: to choose a good product, or choose a good market? As a consulting firm, we often encounter such a situation, some customers find you excitedly waving products, and then tell you how good prescription how, the effect how how good, in his view, such a good product, as long as the a little planning, they flew into the wind and water in the market. In fact, a good product does not mean good market. 1 products in the market can be truly successful, in addition to product strength, planning ability and execution, the more crucial point is to meet the needs of the market - that is, products in the market forces! The baptism of the market for many y