University of spirit is the image of the construction of the conceptual basis of Colleges and Universities.docVIP

University of spirit is the image of the construction of the conceptual basis of Colleges and Universities [Abstract] college image is characterized by the overall strength of colleges and universities is a social value of public colleges and universities to pursue, functional role, status level, basic features, etc. to reflect a common and universal evaluation. The image of a university with what style, with a number of factors, of which there is no unique or distinctive educational philosophy and the university spirit is essential. The University of the University of the spirit of this special organization uphold the purpose of the university formed in the long-term development of the leading universities in the direction of restraint systems and the values of the University of conduct on this basis the formation of system of norms. University Spirit determines the image of the construction of colleges and universities in strategic planning, the college decided to build the image of the main character, decided to realize the value of the college’s image, the college decided to brand style. Can be said that the University of spirit is the soul of a university is the university’s image of the conceptual basis of the building. [Keywords:] college image; University of spirit; value orientation; conceptual basis of Image-building, has very important significance. First, the university’s image has a symbolic significance. A university goal of positioning, development strategies, the pursuit of status and style level, etc., are available through the school’s overall image of the most concentrated reflection. In other words, a university bearing the image of style, its pursuit of value, develop ideas, demonstrating their school’s characteristics, academic strengths, academic status, campus culture and the spirit of teachers and students such as social awareness and evaluation of a university primarily on the basis and main contents. Therefore, the university’s i