旅游黄金周景区拥挤度及游客体验影响因素的研究——以桂林七星景区和象山景区为例.docxVIP

和“欣赏美景”、拥挤容忍度、拥挤预期对拥挤感知度有着显著影响；②景区因素中的“游道人”、“游客行为”和“景区空间”对拥挤感知度有显著的影响；③游客的愉悦情绪和激励情绪对拥挤感知度有显著影响；④景区体验中，拥挤感知度对景区景观、景区环境、景区服务和景区设施有显著影响。从上述研究结论来看，景区管理者应加强对景区拥挤度研究的重视，并采取相应的措施予以改进例如：队列管理、景区吸引物自身强化管理、安排旅游线路和时间等等。【关键词】旅游黄金周；拥挤度；旅游情绪；游憩体验；总体满意IIA Study on the Influencing Factors of the Tourist Attractions Crowdingand the Tourist Experience in the Tour “Golden Week”----A Case Study of Qixing and Xiangshan Tourist Attractions in Guilin CityPostgraduate: Zhang LiGrade: Grade 2005Tutor:Associate Prof. Liang YongSpecialty: Tourism ManagementResearch Orientation: Tourism EconomyAbstractSince the tour “Golden Week” comes into being in the 1999, it has more driving tendency tohasten the development of the tourism. The tour “Golden Week” brings in the well economic andsocial benefits for the tour destinations, and that it reveals the abuses such as the traffic jam ofthe tourist destinations, the crowding of the tourist areas and so on. So many experts concerned,scholars and the tourists appeal to amend the vacation system of the tour “Golden Week”, and theresearch of the crowding in the tourist areas. The study of crowding in the tourist areas abroadhave been started in the 1970s, but because of the differences in tourist areas and metewandsthey choose, the conclusions are different. “Shelby, Vaske, and Heberlein (1989) reviewedcrowding studies from 15 years of research. The results of their analysis showed that four factorsinfluenced perceived crowding: time, resource availability, accessibility or convenience, andmanagement. Three other variables, however, had no influence on the level of perceivedcrowding: regional differences, consumptive or nonconsumptive recreation activity, andmethodological factors.” But there is little research of perceived crowding inland, and that theresearchs concentrate on literatures of evaluation on the environmental carrying capacity inrecreational settings and always are deemed to “the perceived carrying capacity”, “psychologycapacity /carrying cap