商务英语函电教.docVIP

《》?教案专用页 内容 （标题） UNIT ONE BUSINESS LETTER-WRITING 课 时 3 教 学 目 的 与 要 求 In this unit, we will introduce to the students the importance of business letter-writing, and the different elements of business letters, such as the essentials, the letter-head, the date, the inside name and address, salutation, complimentary close and the envelop. After the unit the students should be very familiar with the different elements. 重 点 难 点 及 其 处 理 1．7C’s; 2．Different elements in the business letter; 3．Detailed requirements of each element. 教学 方法 案例教学、小组讨论 参 考 文 献 【1】黎孝先主编：国际贸易实务，对外经济贸易大学出版社，2001年出版