数据挖掘在管理会计中运用的重要意义（The significance of data mining in management accounting）.docVIP

数据挖掘在管理会计中运用的重要意义（The significance of data mining in management accounting） Abstract: data mining is the process of discovering and extracting knowledge and information from huge amounts of data. Application of data mining technology in the field of management accounting, seek and find more business customers, suppliers, market and internal process optimization information for enterprise decision makers to provide more extensive and effective decision making, improve the strategic competition ability. This paper briefly introduces the basic concepts and methods of data mining, based on the analysis of data mining technology in the role of cost and value chain, application products, customers and market analysis and financial risk prevention etc.. Data mining, information management, accounting application Introduction In recent years, data mining technology has attracted great attention in the field of information industry, the main reason is that there are a lot of data, can be widely used, and is in urgent need of these data into useful information and knowledge. According to the GAO (General Accounting Office) report, the federal government has played a huge role in improving the level of government services, analysis of scientific data, human resource management and surveillance of criminal and terrorist activities by using data mining technology. Especially after 9 ~ 11, the United States anti-terrorism activities need to search for useful information from a large amount of data, and data mining technology can not be done without. In addition, data mining is also widely used in commercial activities. According to Thomas G, John, J, and Il-woon Kims survey of CFO, a fortune 500 company, 65% of companies are using data mining technology in the context of effective feedback received. Companies that support data mining say the efficient use of data mining technology can create 2000 to 24 million of corporate profits. In the survey of the use of data mining, we foun