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analysis- how to plan a successful viral marketing-(分析-如何规划一个成功的病毒式营销)
Analysis: how to plan a successful viral marketing?
Free paper Download Center News: What is viral marketing?
Viral marketing is the use of various sources of information itself and the transmission of information on the potential demand by the similarity of the information like a virus to multiply exponentially the speed of information diffusion and generate groups sharing the propagation process.
A good understanding of the change say, viral marketing refers to the sponsor after the initial product will deliver information to the user, depending on the user to share spontaneous forwarding the information quickly spread around the marketing, because of his principles with a similar spread of the virus, so called viral marketing.
Successful viral marketing should have the following key factors:
1 marketing must have clear and precise targeting
2 marketing must focus the spotlight or events
3 dissemination process has a malleable, for use of space
4 Information content is the target audience highly appreciated (or there is a huge controversy)
5 communication process there have been a more powerful voice to join fueled
6 three-dimensional information using the Internet quickly spread
7 viral marketing real value is often in the dissemination of information outside
8 manipulators able to control and guide the development of events to set direction
...
These are the author analyzes the key factors to do viral marketing case summary, we can recall whether we encounter success stories with these characteristics, we welcome Tucao, brick.
Decrypted viral marketing methodology:
Each system has a marketing method to follow, but it is only a method, the ability to obtain marketing success, you also need some thoughtful marketing the whole of each critical point, hold events for feasibility, for the dissemination of accurate population analysis, effective control of effective co-ordination, dissemination rhythm of various resource
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