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Blending and Metaphor
Joseph E. Grady, Krasnow Institute for Advanced Study, George Mason University
Todd Oakley, Department of English, Case Western Reserve University
Seana Coulson, Department of Psychology, University of Arizona
In Metaphor in cognitive linguistics, G. Steen
R. Gibbs (Eds.), Philadelphia: John Benjamins.
1. Introduction
The framework sometimes referred to as conceptual metaphor theory, with its origins in
Lakoff Johnson (1980), is one of the central areas of research in the more general field of
cognitive linguistics. Within this field, the notions of source domains and target domains,
invariance, mappings, and so forth have become a common, though not universal,
vocabulary for discussing the linguistic and conceptual phenomena of metaphor. The findings
and principles of this framework have been applied in numerous studies, both within and
outside of the field of linguistics.
A more recent framework, proposed by Fauconnier and Turner (1994; 1998) seeks to explain
much of the same linguistic data, and also to unify the analysis of metaphor with the analysis
of a variety of other linguistic and conceptual phenomena. This framework�referred to
variously as the theory of blending, conceptual blending, and conceptual
integration�shares many aspects of conceptual metaphor theory (CMT). For instance, both
approaches treat metaphor as a conceptual rather than a purely linguistic phenomenon; both
involve systematic projection of language, imagery and inferential structure between
conceptual domains; both propose constraints on this projection; and so forth. However, there
are also important differences between the approaches: CMT posits relationships between
pairs of mental representations, while blending theory (BT) allows for more than two; CMT
has defined metaphor as a strictly dire
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