互联网背景下我国b2c跨境电子商务的发展和应用研究国际商务专业论文.docxVIP

英文摘要Abstract 英文摘要 Abstract Since the beginning of 21st century,china’S development of the Internet has made great achievements，making profound effect on economic society．“Intemet plus’’is the new power for our country to meet the new round of industrial revolution and technological change，is the important starting point to create all innovative country,is the important force to improve China’S advantage in competition．Having made great achievements，Intemet at the same time has lots of questions worth pondering．What is the trend of China’S development in foreign trade enterprises under the circumstance of Intemet plus II,how”Internet plus”make impact on Chinese foreign trade enterprises， questions needed our further research and exploration． This article used six chapters to discuss the study,in which the main part is about the B2C cross-border e-commerce，setting up five chapters to make specific analysis The first part is the introduction，mainly describes the paper selected topic background and significance of topics，research achievements in this field both at home and abroad，and elaborated the paper research methods and research content and innovation points of this paper． The second part is the analysis about mechanism of cross-border B2C e—commerce， which firstly introduced the related content of”Internet plus”in order to make a detailed description the concept and connotation of”Internet plus”as well as the foreign trade under the background of“Intemet plus”；Then summarized the overview of cross—border e-commerce B2C model；Finally,introduce the economy theory involved in B2C cross—border e—commerce，which mainly includes the Value chain theory,Transaction costs theory，the long Tail Theory and the agglomeration effects，that is to say,shortening the trade chains，reducing transaction costs and taking advantage of the agglomeration effects using platform． The third part analysis the current development of our country’S B2C cross-border electronic commerce，mainly anal