加入世贸组织对济钢的影响及其对策-工商管理专业论文.docxVIP

Abstractj Abstract j j Nan Iron And Steel General Groups i S oversize meta：1]urgy corporation，the steel output 300，0000 tons，The sum employees 40000．The i ron and Stee]industry i S faced with great ehallenge after China entry into WTO．Compared wi th developed countries，the qua]ity of our preducts iS inferior to them because of weakly technological innovation． 3’Dec 2001，the PRC in due form to join to WTO，Iton and steel industry lS an 1nduStry whlch Complete on一1imitS．it cause to a challenge and opportunltY compete envlronment．1 have work for Jigang for many years．I have understood the genera]Situation of jigang． ThiS text passes the study on Jigang Group market，Want to put forward the strategy of the entry internationa]market of an effectiveness and strategy imp]ementation way for the Jigang．that faces competing for the pressure seriOUSIY day and day． In the articie iOSide and outsj de environment in enterpri se go on to anal yse，and analyse enter the WTO impact on textile enterprise，the competitiOn advantage and inferior strength hayings ofJigang especiallY： ‘f、hrough consuming the analyses of culture to metallurgy，Jigang Group estab]ish StrategiC idea that lead on demand：Analyse about three kinds of basiC competition strategic advantages，the risk，suitable way，Jigang should adopt the competition strategy of low cost，differenceization The conchsion：Jigang Group should adopt the competition strategiC of 10W cost，difference strategiC，and quick to adjust product structure Key wo rds：WTO：SWOT：compete env i ronment：adjust product st ructure “入世”对济铡的彬响技l‘对策1“入世”对我国钢铁行业的影响 “入世”对济铡的彬响技l‘对策 1“入世”对我国钢铁行业的影响 世界贸易组织(World Trade OrganizatiOFt，简称WTO)酊身为关税与贸易总协定 (GATI、)，是一个独立于联合国的、致力于“开放、公平、无扭曲竞争”的永久性国际 贸易组织。2001年12月11日，我国正式加入世界贸易组织，钢铁工业是我国加入世贸 组织后全面开放的行业，因此一个挑战与机遇并存的竞争环境，已经来到我们面前了。 “入世”意味着我国的政策和法规将在规定的期限内与有关WTO的规则实现全面 接轨，国际市场价格将通过国际贸易传导影响我国国内市场，我国钢铁产品的国内市场 价格与国际市场价格将进一步接轨，并将导致国内钢铁产品市场的价格水平的变动及营 销策略的深刻变革。 “入世”后，非关税措施的取消意味着国外钢材可以较为自由地进入我国钢材市场； 国外钢铁产品的大量涌入，将直接影响我国钢铁企业的生产方式和产品格局。美国限制