霍州煤电集团发展战略研究-物流工程专业论文.docxVIP

ABSTRACT 鸣 l也 A 悔， 叽le ente叩rise stt羽tegy management is the soul for the sustainable development of an ente叩rise and the strate即， and plan for the enterprise to seek an lasting development pa:由. With the intense market competition ，the enterprise will meet various difficulties. How to formulate the developmental StT脚gy correctly will relate the development direction and the future of the ente叩rise. Huozhou coal electricity group 邸 a largescale coal enterprise in Shanxi Province，in order to maintain an impregnable position in the future，will have ω conduct the developmental strategy research，and work out healthy strategic measures for the sustainable development ofthe enterprise. The paper first has carried on the summaηto the present intemational and domestic coal development situation. And then 由rough analysès of Huozhou coal electricity groups present industrial 耐uc阳re，property management condition，and human resources condition，etc. pointed out the Huozhou coal electricity groups existing problems. The paper has analyzed the interior，and the exterior influences on the development of Huozhou coal electricity group，including the macroscopic environment of coal indus町， the coal market environment， the coal resources condition，main competitors conditions， by means of the SWOT analyses，presented the challenges and opportunities as well as the superiority and the inferiority which the Huozhou coal electricity group faces. The paper has determined the Huozhou coal electricity groups future strategic localization and the strategic plan. It has formulated 由e strategic implementation safeguard measures to ensure the implementation of development strategies. Key word: Coal industry environmental e何ect factor analysis strategy plan 到rategy implementation 目录 第一章绪论川………..………川…..…川…….........…….1 1.1研究背景…川……川……川.川…. 口l2 研究意义……..川...……..川..川...………..…..…...……..川..川...……..…..…...……..…..川...……..川..川...……..川..川...……..川..川...……..…..…..