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? Denotes pitfalls that can kill the project. Pitfalls of Activity Based Management ABM Implementation Pitfalls Diagnostic Purpose: The purpose of this diagnostic is to help consultants identify areas of weakness in an ABM implementation. The following diagnostic is comprised of 30 common pitfalls encountered in an ABM implementation. Each pitfall includes examples of the problem and space for documenting specific issues relative to the engagement. Treatments for each pitfall are also included. The summary page serves as a checklist and also contains a “Project Health Continuum,” which helps the consultant identify when the project is in trouble. Please note that there are 5 Pitfalls that by themselves can kill the project. Pitfalls of Activity Based Management I. Getting Off to the Right Start FORMCHECKBOX ? Pitfall #1: Lack of Top Management Buy-In Examples include the following: Lack of enthusiasm or encouragement from top management. FORMCHECKBOX Difficulty in getting approval for necessary resources such as full-time team members, funding for equipment, or outside resources. FORMCHECKBOX Failure of management to spend time understanding the initiative or failure to attend briefings. FORMCHECKBOX Comments: ___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________ Treatment Link the initiative to key business objectives. Clearly articulate how you will deliver improvement in that area. Find an executive who owns the initiative, who will hold an umbrella over it, help it to develop, and showcase the benefits of using ABM. Then use the benefits to convince more people to buy in and own the approach. If successful, this creates a groundswell of support that overwhelms ABM opponents. Expose top management to potential benefits of