物流企业核心竞争力构建问题研究.docVIP

物流企业核心竞争力构建问题研究 内容摘要：在中国，物流企业核心竞争力是企业的生命线，是企业运行、发展的动力源。核心竞争力的构建是通过一系列持续提高和强化来实现的，它是物流企业的战略核心。从战略层面来讲，它的目标就是帮助物流企业在设计、发展某一独特的产品功能上实现全球领导地位。而且并不是物流企业所有资源、知识和技术都可以形成独特的、持续的竞争优势，而是只有当它们符合价值性、异质性、延展性、动态性等特征时，才能形成核心竞争力。综合起来讲，核心竞争力是一种制度化的相互储存、相互联系的知识体系，是物流企业获取和积累战略性资源的能力，及运用一般资源和战略性资源向顾客提供比竞争对手更具价值的产品和服务的能力的组合。 本文首先从核心竞争力的概念出发，然后阐述了物流企业核心竞争力的现状，紧接着分析了目前物流企业核心竞争力存在问题的原因分析，最后阐述了如何加强物流企业核心竞争力的对策。 关键词:物流企业；核心竞争力；战略；经营 Construction of the Logistics Enterprises Core Competitiveness Study Abstract：In China, the logistics enterprises core competitiveness is the lifeblood of the enterprise operation and development of the power source， Construction of the core competitiveness is through a series of continuous improvement and enhancement to achieve, it is the strategic core of logistics enterprises， Strategic terms, its goal is to help the logistics companies in the design, development of a particular product features to achieve global leadership， And not all of the logistics enterprise resources, knowledge and technology can form a unique, sustainable competitive advantage, but only if they meet the value, heterogeneity, scalability, dynamic characteristics such as time, can form the core competitiveness， Talk together, the core competitiveness is an institutional interdependence, interrelated system of knowledge acquisition and accumulation of logistics enterprises the ability to strategic resources, and the use of general resources and strategic resources to provide customers more than the competition value products and services combination. Firstly, from the concept of core competence, and describes the logistics status of core competitiveness of enterprises, followed by analysis of the current core competence of logistics problems cause analysis, and finally explained how to strengthen the core competitiveness of logistics measures. Keywords: Core Competence; Strategies; Business 目 录 TOC \o 1-2 \h \z \u 文献综述 I 一、核心竞争力的概述及内容 1 （一）核心竞争力的概念 1 （二）企业核心竞争力内容 2 二、我国物