企业文化建设问题研究-以海信冰箱北京分公司为例+问卷调查.docVIP

附 录 摘 要 人类社会的每一个重要发展阶段都离不开思想和观念的进步。任何物质生产、生活内容及其方法的进步，总是伴随着人类思想观念的进步。目前，人类社会是前进的，不断迈向知识经济时代。社会生产力和社会经济的发展使企业文化得以不断的丰富和完善,它已经变成现代企业制度改革的本质和支柱。 本论文结合人力资源管理的要求，运用企业文化建设相关理论，系统研究了海信冰箱北京分公司的企业文化建设，采用问卷调查，实证研究和文献综述的方法。对海信冰箱北京分公司企业文化建设的现状进行了调研，在调研的基础上，分析了海信冰箱北京分公司在企业文化建设上的现存问题并提出相关对策与建议，提升企业文化在公司的导向功能，激励功能。增强员工的归属感从而使企业更好的发展。 关键词 企业文化；制度改革；激励功能；归属感 Abstract Every important stage of social development is closely related to the renewal and progress of ideas. All material production, life content and way of life progress, always accompanied by peoples ideological progress. Nowadays, the society is slowly stepping into the era of knowledge and economy. With the rapid development of social productivity and social economy, corporate culture has become increasingly complete and colorful. It has become the essence and important part of modern enterprise system reform. Combining with the requirement of human resource management and the related theory of enterprise culture construction, this paper systematically studies the enterprise culture construction of Haixin Refrigerator Beijing Branch. At the same time, by means of questionnaires, empirical research and literature review, this paper investigates the current situation of enterprise culture construction of Haixin Refrigerator Beijing Branch. According to the investigation results, hisense refrigerator was studied. Existing problems in the construction of corporate culture in Box Beijing Branch and relevant countermeasures and suggestions are put forward to enhance the guiding function and incentive function of corporate culture in the company. Let employees have a sense of identity for the enterprise, and promote the better development of the enterprise. Key words: corporate culture; institutional reform; incentive function; sense of belonging 目 录 TOC \o 1-2 \h \u 22766 摘 要 I 30695 Abstract II 11023 第1章 绪论 - 1 - 7248 1.1 研究背景 - 1 - 14224 1.2 研究意义 - 1 - 11067 1.3 主要研究内容 - 2 - 2217 1.4 主要研究方法 - 2 - 27901 第2章 企业