高校媒体融合发展管理体系构建分析（资料）.docVIP

高校媒体融合发展管理体系构建分析（资料） 目录 TOC \o 1-9 \h \z \u 目录 1 正文 1 文1：高校媒体融合发展管理体系构建分析 2 一、绪论 4 （三）国内外研究现状综述 4 （四）研究思路、方法和视角 4 （六）研究创新和不足* 5 （一）校园宣传媒体分类* 5 （二）校园使用的媒介现状 5 （一）并未形成较强的融合理念 6 （二）所认同的媒体宣传理论并未形成系统 6 （三）各校园媒体在宣传当中存在瓶颈 6 （四）媒体与受众群体之间存在较少的互动性 6 （五）新媒体带来的巨大冲击 6 （六）从业人员的业务素质不高 6 （一）与时俱进更新传播理念 6 （二）变革管理体制* 6 （四）有效激励建立媒体融合发展管理体系* 7 文2：全媒体时代高校媒体融合发展路径探析 7 1 目前高等院校媒体融合发展情况 7 2 实现高校媒体融合高质量发展的应对策略 8 参考文摘引言： 10 原创性声明（模板） 11 文章致谢（模板） 11 正文 高校媒体融合发展管理体系构建分析（资料） 文1：高校媒体融合发展管理体系构建分析 Abstract All media has been ieparable from peoples social the era of all media，continuous improvement and improvement of campus media management requirescotant innovation. Seriously study the new situation and new problems faced by thedevelopment of campus media integration in colleges and univeities， attachimportance to the in-depth application of media integration development in collegecampus media management， and improve the combat effectiveness of college media。 Let college campus media become the outstanding learning and education platformfor colleges and univeities to carry out the basic task of Lideshuren， party building，strengthening ideal and faith education， inheriting the socialist culture with Chinesecharacteristics， and cultivating and implementing the core values of socialism。 In the context of global informatization， In the media convergence anddevelopment of profound and significant changes in the media field， Univeitiesserve as the voice for the positive energy of information. A wide variety of campuspromotional media positio have been presented with a gradual decline. How cancolleges and univeities break the cocoon and seek breakthroughs in this reform? The development of media convergence is an all-round innovation. It isnt totraditional media， only through simple revised pages and colum adjustment forinnovation， but need to all-round expanding to new media， full introduction of theInternet technology for self impro