国际市场营销学 （原书第18版）测试题答案 Chapter 10 – Europe, Africa, and the Middle East.docx

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InternationalMarketing,18e(Cateora)

Chapter10Europe,Africa,andtheMiddleEast

1)Multinationalmarketregionsarethosegroupsofcountriesthatseekmutualeconomicbenefitfromreducinginterregionaltradeandtariffbarriers.

2)AnimportantobjectiveofthemembercountriesoftheUnitedNationsisbringingaboutmutualeconomicdevelopment.

3)TheWTOprimarypurposeismakingtrademoreprofitableforemergingeconom