2025年美国品牌500强.pptxVIP

US

5002025

TheannualreportonthemostvaluableandstrongestAmericanbrands

R

MGMwinsbigasbrandvaluedoubles,makingitAmerica’s

fastest-growingbrand

+Totalbrandvalueofthe

rankingrises7.4%year-on-yearto$5.79trillion,outpacingUSeconomicgrowthof2.8%

+MGMisthecountry’sfastest-growingbrand,up102%to$3.8billion,drivenbyrecordrevenuesandglobalexpansion

+NVIDIAentersthetop10forthefirsttimeasAIdemandsurges

+AppleremainsAmerica’s–andtheworld’s-mostvaluablebrandat$574.5billion,followedby

MicrosoftandGoogle

+Californialeadsinbrandvalue,withits84brandscontributing$1.92trilliontotheranking

Contents

Foreword5

LaurenceNewell,ManagingDirector,BrandFinance,NorthAmerica

RegionalOverview6

ValuationAnalysis8

MostValuableAmericanBrands20259

MostValuableBrand:Apple11

FastestGrowingBrandValue:MGM12

BrandtoWatch:Robinhood13

BrandStrengthAnalysis14

SustainabilityAnalysis16

BrandGuardianshipIndex19

BrandSpotlights22

HILTON23

ChrisSilcock,President,

GlobalBrandsandCommercialServices

BrandValueRanking(USDm)28

Methodology38

OurServices46

©2025Allrightsreserved.BrandFinancePlc.

3

RegionalOverview

Theresultsofthisyear’sUS500rankinghighlighttheresilienc