Fashion marketing - brand marketing a new realm of.docVIP

 PAGE \* MERGEFORMAT 4 Fashion marketing - brand marketing a new realm of Coca-Cola Company’s juice brand ‘queer’ to role of cartoon characters as a marketing and brand spokesperson hit the market, and soon made remarkable success. ‘Qoo__’ has become the target population in the sign language. Available in South Korea in early 2002 and quickly jumped to the local fruit juice drink brand, sold more than 6 times the amount estimated; in Singapore-listed, but also get the same results. Motorola’s MOTO consumption, explore and use of language, creating a one color Story. Dalian, a brewery, but also the use of popular consumption in the consumer base in the spoken language, access to a marketing miracle. Not only reduce a lot of advertising costs, and even the promotion because of this well-known by consumers spending their own language moved the effectiveness of more traditional promotional significant. Although the use of this strategy is active, but companies did not take full advantage of consumption language tremendous value. In fact, as these phenomena is very messy, but after in-depth study, or to find the current brand marketing of the new rules, this is what we call fashion marketing - brand marketing a new realm. Traditional marketing starting from the product, market research to the product of birth but also to find a reason. In this way, from the inside and overseas to develop business development plan - despite the great need for business strategy, but the term strategy for the present, many domestic enterprises, is a luxury, reason is that the survival of many businesses at present there is considerable crisis. Far as real estate development businesses say that the average occupancy rate of 20% - 30%, can achieve 50% occupancy rate which is considered a leader in the. In such a state, businesses begin to talk about strategy. Because the strategy is to respond to future use. So to talk about on the product to talk about the development of products