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 PAGE \* MERGEFORMAT 10 Flaunted your ‘bright spots’ to Unlimited market potential wedding - The National Civil Affairs statistics show that China’s annual rate of around 10 million pairs of couples registered for marriage, providing hundreds of billions a year or more for the wedding consumer market. With several hundred thousand dollars to open a wedding company, has quietly become a recent new wave of small-scale entrepreneurs. But now the market competition is becoming increasingly brutal business era, all the new business model will be quickly copied, relying on ideas to win has become a very naive idea. As a result, a number of swarm in for the wedding company, or falling by the wayside, or bleak maintained. More than two years before the wedding business is also unknown, today the industry has the unique highlights of wedding company in Chongqing, their female bosses Cao Wan-ching entrepreneurial experience and success to create twists and turns of the ‘bright spots’, may be able to do new industries marketing, how to deal with the cruel impact of market competition and low prices, and the wedding industry’s future development direction and the profitability of the next point and so on, give us some inspiration ... ... There is no market to create markets In April 1999, when Cao Wan-ching of the highlights of wedding companies in the commercial center of Chongqing Nanping district office where the best opening, she was full of hope. Prior to this, Cao Wan-ching on the wedding industry, is also unknown. Wedding companies from a chance to open discovery - two months ago, she and her husband travel to Guangzhou, and occasionally from local newspapers saw a wedding business is a hot Guangzhou, it would require an early reservation information. She was an eye-catching: Chongqing is also rarely seen such a dedicated couples tie the knot as a whole wedding planning service company, there must be a great market potential; and to open a wedding company, jus