Mercedes-Benz smart- placed in the vending machines inside the temptation to.docVIP

Mercedes-Benz smart- placed in the vending machines inside the temptation to.doc

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Mercedes-Benz smart- placed in the vending machines inside the temptation to

 PAGE \* MERGEFORMAT 4 Mercedes-Benz smart: placed in the ‘vending machines’ inside the temptation to As early as 1999, had entered the Chinese market, vending machines is not new, but with a vending machine selling cars, is expected to cause a lot of people’s curiosity. smart, stylish Mercedes-Benz car unit into the automatic vending machines Jibei years, in the distinctive ‘smart vending machines’ China tour in Taylor. With the growing forces of the young car, Mercedes-Benz has also started its follow-up strategy to the Chinese market launch smart. The Mercedes-Benz car while the well-known in 1994, was the idea of forming in 1998, exhibitions in Paris, but not until April 2008 was the first auto show in Beijing with Chinese consumers. Length only 2.7 meters, a unique fashion style and flaunt a positive self-confidence, pay attention to environmental protection with quality of life concept, targeted in the ‘pursuit of new things and enjoy the creative design, advocating individuality, of modern urban life, the most dynamic, fastest-growing a group of people ‘, Mercedes - Benz China Communications Nai just right’ advertisers’ said. In order to meet the target population of the cutting-edge, fashion features, Mercedes - Benz customized for smart ‘vending machine’ style promotional methods. It is understood that, ‘smart vending machines’ first in the October 1, 2008 in Shenyang Isetan Department Store opened a prelude to the national road show, followed by programs in Beijing, Guangzhou, Shenzhen, Chengdu, Chongqing, Xiamen, Wuxi, Wenzhou, Shanghai, Hangzhou, Nanjing and so on ‘trends’ cities ‘luxury’ premises continue to expand, the activities will continue until February 2009. ‘smart vending machine’ as the Mercedes-Benz pioneered the promotion of way, had previously been successful in Japan, had successfully applied. Face within reach of the vending machines inside this arouses favorite ‘toy’, just a 1 yuan coin, of course, will not get smart cars, but a ‘

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