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Select agents should take a series of factors
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Select agents should take a series of factors
Enterprises selected regional agents, in the contractual relationship was made clear in the product or business operation of the market in an area full entrusted with him, including the regional sales operation of the benefits brought by the exclusive channels. Although most of the agency contract to marketing actions and targets always a combination of forms of management, Tong Guo stage to the agent’s assessment to decide whether Replacement and Adjustment of agents, the upstream companies to some extent the agent has a choice Right, but if after a period of cooperation after the agency found not suitable, then re-color the new service agents to replace it, the end is the way to remedy the situation. During the one hand, the time will cause delays, you can miss a good market opportunity, on the other hand the interests of business sales will result in the loss. But also in the process of breaking with the agents for business cooperation has been established inextricably linked, to suddenly cut off can also cause many pains and sorrows unclear correct cut, and many of the negative and sometimes very long duration. Therefore, enterprises in the channel layout, in order to achieve a strong market, in order to avoid losses caused by channel change and risk, must be really agents in item selection and caution. Some companies choose to simplify the agent, not to make comprehensive assessment of the agents, and consideration, but by a simple risk indicators to control, for example, agents are willing to accept the so-called first phase of the purchase amount condition, willing to other forms of expression of their faith and so on. So to meet such requirements for agents, new light immediately upstream businesses, that agents must not have this problem, channel partners must be good, why? Because he is sincere and want to do, because he is willing to take risks , pressure. With these,
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