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AmericanslookatChina
Americans look at China#39;s sports industry
【Summary】 known as the “father of American sports agent,” said Leigh Steinberg believes that China’s sports industry’s most pressing is the need to do three things, namely, the need for more sports on television, advertisers are willing to sport on the investment, we must create a sports star, namely the creation of a hero.
Abstract title】 International Sports Expo
【Text】
Steinberg would like to use the experience of American-style integration of China’s sports industry.
Background Information
China’s economy has maintained rapid development, especially in Beijing’s bid for the 2008 Olympic Games, as well as the duration of the success of the approach, making China’s sports industry is accelerating the development of China’s sports industry has more and more the concerns of people at home and abroad, and foreign relevant sports bodies have been or are to enter the Chinese sports market.
When the spring in Beijing, has just stuck a head, Leigh Steinberg from the United States in Beijing in sports and the media whipped up a whirlwind Chen is not small, familiar and unfamiliar people said: “The United States Sports Agent Father is coming. “
Steinberg’s sports operation of surgery
Leigh Steinberg (Leigh Steinberg) is a USA Today best-known sports agents and lawyers, but also the leader in the sports industry.
Steinberg was born in Los Angeles, Hanmuerdun at the local high school after graduating from the University of California, Berkeley, he was admitted to study law. In school, he was elected student council, and gradually began his professional career agent. His company has had more than 150 agents, including American football, baseball, basketball, boxing, and other elite athletes from the Olympic projects. The 20th century, 90 years, the company completed a golden phase of development, has become the most powerful lineup of sports celebrities of the company, many American professional a
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