令人困惑的岗位职称（Confusing job title）.docVIP

令人困惑的岗位职称（Confusing job title） In the recruitment website marketing in this category, we can often see many similar positions, such as: Marketing Director, marketing director, brand director, planning director, planning director, director of brand promotion, market operation director...... Are these different titles different jobs? Or the same kind of post in different enterprises called? Relative to the personnel manager, the finance director, a clear look at the position, why the market class jobs will have so many names? This is an interesting phenomenon. As a matter of fact, there is no standard. Each enterprise just sets its post according to its own needs. However, this is not only a simple title problem, these positions reflect the way enterprises operate in different markets, and also reflect the maturity of market operations in some ways. In fact, there are quite a few enterprises that do not invite these posts themselves, and even if the perception of this is confusing and wrong, then the person who applies for the post will not be right. There is perhaps the biggest problem is the market (Marketing) and sales (sells) concept of the brand confusion and misunderstanding, but it is mostly formed by the objective situation of private enterprises China of historical development, is understandable. However, the real market operations need to mature market operation system, you must have accurate settings for the post. Therefore, many enterprises need to continue their own changes in the process of market maturity. Here we do not discuss specific duties to define these positions, so I think it is interesting behind reality position may reflect the business conditions, may come to be analyzed: Marketing Director: this seems to be the most undisputed post, but also the most demand for a job. In fact, it is usually located in the enterprise market operation system is roughly the position, although there are factors of industry type, but generally such enterprises a