中小企业创业导向与企业绩效的关系分析-analysis on the relationship between entrepreneurial orientation and enterprise performance of small and medium - sized enterprises.docx

中小企业创业导向与企业绩效的关系分析-analysis on the relationship between entrepreneurial orientation and enterprise performance of small and medium - sized enterprises.docx

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中小企业创业导向与企业绩效的关系分析-analysis on the relationship between entrepreneurial orientation and enterprise performance of small and medium - sized enterprises

interviews with some entrepreneurs, this study analyzed factors included in the EO’s construct and formed a preliminary questionnaire on EO. After a test with the preliminary one, a formal questionnaire was formed and psychometric analysis showed the formal questionnaire is of good reliability and validity. This study found that there were four dimensions of EO in China’s SMEs, which were proactiveness, risk-taking, innovativeness and autonomy. And three dimensions including proactiveness, risk-taking and innovativeness had a low correlation with each other, while autonomy stayed independently with the other three. By analysis of variance, this study compared the mean of EO upon different background variables, in order to demonstrate the features of EO in China’s SMEs. The results showed that the background variables of gender, age, position, and enterprise length had no significant effect on either SMEs’ EO or its four dimensions. But the variables of industry, corporate size, and developing stage had a certain influence on SMEs’ EO. The latent variables of this study were conceptualized and questionnaires were formed after reading literature. And the examination of all the questionnaires showed that they had a good reliability and validity. Then, by methods of correlation analysis, regression analysis, and structural equation modeling, this study found that EO had a significantly positive correlation with FM, and so did proactiveness, innovativeness with FM. But risk-taking and autonomy had no significant effect on FM. Meanwhile, the results showed that industry, developing stage and competition strategy did not moderate the relationship between EO and FM, but only the dimension of aggressiveness in industrial environment had a moderating effect on the relationship between EO and objective performance. KEY WORDS: SMEs, entrepreneurial orientation, firm performance, industry environment 目录 1 绪论 1 1.1 研究背景和动机 ·····················································

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