基于钻石模型的浙江医药产业出口竞争力研究毕业论文.docVIP

毕业论文 （20_ _届） 基于钻石模型的浙江医药产业出口竞争力研究 摘 要 医药产业与人的生命密切相关，只要生命不息，医药产业的发展就永不停止。由于人类在生存发展的过程中不断出现疑难顽症，促使医药业不断进行科学技术研究。因此，医药产业是一个不断向前的朝阳行业，永无止境，但同时因为医药产业是一个关系到国计民生的大产业，就决定了它是一个高技术、高风险的行业。 基于以上观点，本文从浙江医药产业出口发展的现状和特点入手，进一步分析医药产业的出口竞争力，并用RCA指数、国际市场占有率等对医药产业出口竞争力进行定量衡量和比较，在数据分析的基础上，提出浙江医药产业出口的因素和对策，希望政府采取更多积极有效的措施引导和加以推动、改善环境，搭建平台，加强服务、规范秩序，并为浙江医药企业的商务发展提供一些参考，通过企业的努力，实现医药产业较快的发展。 关键词 Abstract The pharmaceutical industry is closely related with peoples life, as long as life rest, medicine industry development will never stop. Because of human survival and development process in continuously appear to complicated killer diseases, vacuum ongoing research in science and technology. Therefore, the pharmaceutical industry is a forward sunny industry, endless, but at the same time because the pharmaceutical industry is a matter that the big industry and the peoples livelihood, he decided that it is a high technology, high risk of the industry. Based on the above, this paper views from Zhejiang pharmaceutical industry export development status and the characteristics of the pharmaceutical industry, and further analysis of the export competitiveness, and RCA index, international market share for medicine industry export competitiveness as quantitatively measuring and comparing, based on the analysis of the data, this paper puts forward the Zhejiang pharmaceutical industrys exports factors and solutions, we hope the government will take more effective measures to guide and to promote it, improve the environment, and the platform structures, strengthen service, standardize order for Zhejiang pharmaceutical enterprise, and provide some references to the business development, through the enterprise of effort, achieve rapid development of medicine industry. Keywords: Medicine industry; Competitiveness; Diamond model 目 录 引言 1 1 浙江医药产业的出口现状 3 1.1 国内外医药市场的现状分析 3 1.2 浙江医药产业发展历程 4 1.3 浙江医药产业出口贸易发展情况 5 1.3.1 浙江医药产品出口类别变化情况 5 1.3.2 医药产品出口对浙江经济贡献程度的测量 5 2 浙江医药产业出口竞争力分析 7 2.1 国际市场占有率 7 2.2 显示