Drinks chain operations not superstition mode it is only legend!.docVIP

 PAGE \* MERGEFORMAT 9 Drinks chain operations not superstition mode it is only legend! With the intense competition in the terminal hotel, as well as consumers bring their own beverages increases, the current capital of drinks in a number of chain stores and economically developed cities has shown good momentum of development of hair. It is understood that Foullon wine by way of franchise and chain, has more than 30 cities across the country has opened more than 80, including wine cellar, wine estates and wine shops, including shops amp;amp; Fils. Marvelon business with the same chain of imported wines, wine shops Chun Germany, since 2001 in Guangzhou opened its first wine OK, after several years of development, have been opened throughout the country more than 40 chain stores. Similarly, Zhejiang open source business ‘long-Gagiu’ drinks business chain has grown to dozens of sales, including liquor, wine, beer, including more than 1000 kinds of wine. Chain management in evaluating the drinks industry, said that wine distributors in the future development direction is to establish a wine brand stores, franchise chain by the way, build your own alcohol sales platform, so that not only increase profit margins, but also beneficial to dealers based on the long-term development, creating a stable and sustainable development channel. In fact, in my view, the drinks business chain of traditional retail formats is just a kind of wine only, in my eyes can not see with traditional retail formats (supermarkets, tobacco and hotels, convenience stores, etc.) in the mode of what be different, but since the experts on this phenomenon is of such attention and research, I would rather go along with the experts to talk about it, after all, and experts can discuss and debate a marketing theme, still very proud; but I do not want to argue drinks business chain the feasibility of the so-called business model, I just want to explore the chain of wine marketing prospects and altern