Factor method using 5M (fish bone diagram) analysis and problem-solving hands-on case.docVIP

 PAGE \* MERGEFORMAT 7 Factor method using 5M (fish bone diagram) analysis and problem-solving hands-on case Background: A private real estate group affiliated business division, in its own based on the real estate business there are five supermarkets operating in the industry kinds of fresh food, traditional food, daily chemical-based daily, with a total business area of 10,000 square meters; Store 1, the main operators all kinds of knitted garments, leather goods, shoes, cosmetics, snacks, business area of 4,500 square meters; are being prepared in the shopping center of 18,000 square meters. Question 1: After statistical trading company in September 2001 -2002 3 months of sales, overall gross profit margin of less than 8% Note: This gross margin is the company’s home appliances, as well as non-low-margin merchandise gross margin was nearly 20% of the basis for to generate the overall gross profit margin, relative to the market conditions and competitors in terms of, this gross margin is low, from which a percentage of sales reflects the proportion of nearly 80% of the supermarket operating margin is not normal. Question 2: After further market research for the supermarket kinds of arrangements are as follows for each industry, the number of market research (ranked by sales volume), the following data comparison: The City, the transfer of data after further analysis, we found the price [ b] Our price higher purchase price than the competition [/ h] is as follows (the first for the price of ignoring the normal retail price on the basis of an exception condition): Feel the seriousness of the problem, the company held an emergency special session of the procurement officer, requested within the specified time (one week), director of procurement for the above problem to explain in a timely manner to negotiate with suppliers, hoping to get substantial settlement. A week passed, and for the price issue has not been improved significantly higher than the