FAW and hippocampus of the rich and powerful family grudge.docVIP

 PAGE \* MERGEFORMAT 11 FAW and hippocampus of the rich and powerful family grudge From an unknown company to the well-known manufacturers, Hainan Mazda, just more than two years time and effort to complete this historic transformation. From 2000 only annual sales of more than 3,000 vehicles in 2002 to nearly 30000, Hainan Mazda sales volume doubled in the last ten fold, to 2005, annual sales volume has already broken the hippocampus 78000. The hippocampus is concerned, from the absolute size and sales numbers are not significant advantages, but it does not inhibit the pace of the rapid development of the hippocampus, facing the gradual growth of new forces and foreign auto giants ‘invasion’ of the situation, Hainan Mazda actively deployed in at the same time take the initiative to comprehensively strengthen its offensive. Familia, Premacy continued hot and won a good reputation for several years the average growth rate than the market growth rate, rising to become the backbone of the auto market. However, access to the hippocampus in 2006 sales has been more boring, Familia, and Premarin alone is not this relatively new model for the two separate ways, and other brands of new and old models contest seemed a bit feeble. In particular, Japan’s Mazda has the Mazda 6 and Mazda 3’s into the FAW cars and Changan Group, while the hippocampus is still owned and Familia Premacy only two years old models already in operation, although the average monthly sales can still be maintained In 5000 more, our competitive edge have deteriorated significantly. Recent years, the industry’s widely rumored that Mazda brand vehicles are being stripped from the hippocampus, Mazda brand in the future will all be owned by FAW all. The FAW Mazda executives repeatedly emphasized that all future sales of Mazda brand FAW should be vested in the network, which is applying for the production of the follow-up Mazda vehicles in China From EMKT. hippocampus vehicle license, no doubt, is fata