Flattening the organization whether it should be added so that babysitter-.docVIP

 PAGE \* MERGEFORMAT 10 Flattening the organization whether it should be added so that babysitter? A company is a foreign color TV manufacturers in the Chinese market has been for many years, has taken a close follow-up-style sales organization. For example, district, Hangzhou, Zhejiang, Ningbo, Wenzhou, three offices, on East branch there, and then for the Shanghai company. In the brand into the initial stage, this organizational structure is conducive to brand development. At that time people of Europe and the United States is not yet very familiar with the brand color television sets, which requires a lot of publicity and promotional staff to assist dealers to give consumers more quickly to accept, but also help distributors to build confidence. Over time, this organizational drawbacks of the model gradually reveal themselves Chuanhuo that is a difficult problem. Zhejiang Province is well developed in the circulation field, distributors more closely linked to each other, the office for their own interests are covert connivance, although the company has adopted various measures, or even replace an office manager, Chuanhuo questions or unresolved. At the same time, heterogeneous single product sales organization, will definitely increase the man-made factors; and color TV industry-wide decline in profits, the company is also necessary to reduce costs. In October 2002, the company decided to raise the nation is divided into nine offices report directly to the Sales Director. Zhejiang region into an office, office-based sales manager, marketing director of each one, Hangzhou, Ningbo, Wenzhou is located two to three salesman, a salesman every other region. Office of the operation over the past year has made great progress in all aspects, Chuanhuo have basically been brought under control and salesman are united than ever before and sales levels to reduce to bring the convenience of communication. However, in operation, new contradictions emerge gradually, in whi