From how to prepare an application file to see the stores promotional activities KA.docVIP

 PAGE \* MERGEFORMAT 4 From how to prepare an application file to see the store’s promotional activities KA KA elements to enhance the business a lot of supermarkets, one element is held in the KA store various types of promotional activities. The most effective promotional activities can be said to directly purchase various forms of special exhibitions, through Duitou, side stand , hanging strips to enhance a variety of special Chen business. But these are generally the cost to spend a lot of money. Often see some store brand invested in the KA substantial costs without achieving the desired results, it can be said ??, causing great waste. The author is responsible for a skin care brand in the South China market during a KA in the South China market held a store promotional activities, then the cost of inputs is large, in order to enable the company to agree to put into this event, I led the business team made careful prepare and adopt a detailed written document to the company applied for this event, extract part as follows: 1. Duitou size: 1M * 1M 2. Duitou see location plan attached to the application documents (Note: This article is slightly 3. After several consultations with the purchase and store manager of the consent of the other Division I event for 30 days (2.2 to 3.3 days to get a bigger share of sales in the stores, in order to ensure the implementation of this activity to ensure that the time / location and intensity of So this store to purchase and pay to ensure that activities are carried out smoothly. 4. If the event out of stock during the phenomenon, it will immediately apply to the company borrowing to ensure adequate supply during the activity. 5. Combined with the operating characteristics of the shop, activities, high cost of the activities of those who have the best location, the activities of the store location for the month signed. Duitou the 30-day event period, installed and placed in the month ex-gratia sell our go