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How to easily enter the hotel liquor terminal
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How to easily enter the hotel liquor terminal
In the liquor market to do the process of transportation, the hotel value chain as an important channel for a link, consumers in the hotel where consumption is the product of consumer goods in the process towards a critical point. With the hotel terminal competition intensifies, more and more homogeneous products, how such a market environment, Breakthrough, is one of many manufacturers market management concern. Therefore, in order to make a difference in the hotel end, I think that first of all have to pass three tests, namely, the boss, management, mid-level, service personnel that three tests before it could make your product to see the consumers, it may have sold. After a three-level just let your product be able to access or integrate into the hotel the terminal, in order to achieve the maximization of sales, it is necessary to establish two central idea, that the interests of consumers and hotel interests of stakeholders as the central idea Only in this way, the product can move sales, business to be developed.
Must pass three hurdles, we have to understand the relevance of these three customs officers throughout the sales process in the role, status, and only for their thorough, the work can targeted.
The first hurdle: the boss
Here, the boss is the senior staff generally refers to the hotel, such as vice president, general manager, chairman and so on. Drinks as a hotel’s overall sales in the important part, the boss is very seriously, under normal circumstances, drinks into the store needs to give them greeting, or even need to know them through a number of relationships, so that they default or a nod, it is best to give the following people who say hello, so, the next step like carried out.
For the large number of small wine businesses, on its own strength is limited, how to live this first pass, I think there are the following several ways: First, direct calls, but often the c
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