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- 2017-05-03 发布于浙江
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Huang Ming fell to the second-tier brands make sense to fear of Goldman Sachs
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Huang Ming fell to the second-tier brands make sense to fear of Goldman Sachs
As the first batch of engaging in R amp;amp; D and manufacture of solar water heater business, Emperor Ming in the early development of the industry, by virtue of Huangminglong personal charm and entrepreneurial passion, as well as more leading marketing and publicity strategy From EMKT. mode, fast With the industry’s development and growth trends in the first pot of gold accumulated enterprise development.
In my opinion, Emperor Ming of the most successful business model lies in solar energy through the scientific knowledge of public education and publicity. Solar energy products in the promotion of the occasion, also contributed to the Emperor Ming’s unique position in the solar field formation. By virtue of product quality and after sales service highlights commitment to allow the public to recognize that Emperor Ming of solar water heaters unique. Subsequently, by virtue of this advantage, Wong Ming has also entered the fast lane of development, not only made a breakthrough in sales, due to product positioning in the high-end, the profit also received a very good return.
So, after a Ming Emperor Group, founder and chairman, Mr. Huang Ming always insisted that: The company is not short of money. And rejected a number of strategic investment behavior of institutional investors. Emperor Ming was to become the brand in this industry influence, social influence, the industry has the greatest influence of the enterprises, but also does not appear some real influential opponents. Including when there were ex Emperor Ming’s Tsinghua University in the sun a number of solar energy and other old business, all because of the lack of Huangminglong the original unity of the individual and the co-branded products, the importance of personal and business packaging and promotion of integrated marketing tool, but falls Emperor Ming behind.
However, in recent years, the Em
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