Sanlu Fuyang Crisis decryption.docVIP

Sanlu Fuyang Crisis decryption Do not know which one economist said that so many entrepreneurs are so annoyed, then: ‘doing business will never escape God’s curse! ‘2004 Year Since late April, and down from the chairman and general manager of Sanlu Group, to the production workers are angry that we are not annoyed that given to the economists, but of God. April 22, 2004, God suddenly punched a nap, so they suffered in 2004 Sanlu, China’s largest enterprises are the largest unredressed injustice ... ... and national relevant departments in Fuyang false positives for the certified product, and was ordered in the all of the country’s 18 provinces, forced the shelf. A stone inspired a thousand waves, Sanlu crisis in this outbreak of crisis, Sanlu’s public relations have also embarked on a ... ... A crisis of the Information to the crisis as soon as possible, preferably in the signs of crisis, when it should do something to the crisis aborted. If the crisis has exposed, it is to play a decisive role in the speed and decision-making capacity, and only the crisis quickly get the precise information and quick decisions, have a chance to contain the crisis. April 21, 2004, on the Sanlu Group and Prudential company is also planning with the urgent deployment of Sheng in China in 2004 when the milk marketing programs, far Fuyang in Anhui Province was in the brewing crisis in 2004, the largest Chinese companies grievances ... ... There is no sign, nor any news, everything is like the pre-dawn silence. Early morning of April 22, Fuyang ‘Yingzhou Evening’ burst out the message: ‘substandard milk powder in Fuyang City, the list of sampling’. Sanlu ordered the first 32, and was marked as Shijiazhuang Sanlu Group Co., Ltd. production. Everything is baffling, but because of inferior milk powder incident in the small manufacturers have more than 10 babies died in Fuyang, the ‘Yingzhou Evening News’ is like the U.S. attack on Afghanistan when Al-Jazeera, there are nearly one hu