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eyeball marketing- chen european body lost jim ma（眼球营销u2014u2014陈欧洲马身体失去了吉姆）.doc

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eyeball marketing- chen european body lost jim ma（眼球营销u2014u2014陈欧洲马身体失去了吉姆）

Eyeball Marketing: Chen European body lost Jim Ma Research papers Download news: As a corporate CEO, you should first marketing company or marketing yourself? Or is it both, OK. United States together superior products Chen gull, appeared frequently on television in the advertisement has been showing his face and he wanted to do? The first is a hype man, the second is speculation the company. “Chan European body” is to copy “Ma guru” miracle, relying on personal branding success marketing to enhance the corporate image? Crux of the problem also is that individuals and enterprises balance between. Since Ma so successful, we had better come through the path traversed Ma lessons. One was exposed - event, time, platform No matter how famous you are, unless you are born artists, even artists born David Wu, inject talk extension off English training institutions themselves as spokesmen. Thought through his sense of humor as well as fluency in speaking of training institutions find numerous student did not think the result is far from satisfactory, which is why even though Chen gull personal marketing success, his company - the United States together superior product will not necessarily be able to succeed. So, when the company as a leader, but also a personal desire to provide the company’s success, the group as a whole when the brand image and choose at what time, by what time, take advantage of what the platform is crucial to success. Event: lt;lt; win in China gt;gt; then look back Ma, in my impression, Ma is a large exposure time should be 06 or so, as in China gt;gt; lt;lt; win the identity of the judges of the identity is not only meet the individual’s identity, but also on the company’s business has a very big help. Through lt;lt; gt;gt; Ma Win in China accumulated a lot like business, want to be like him fans. spread of power through these fans, we all know , Ma, his company, are entrepreneurial mentor. Time: Taobao perfect, Ali expansio