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Class 4. Values, Attitudes and
Job Satisfaction
§4.1 Values
1.Concepts
• Basic convictions that a specific mode of conduct
or end-state of existence is personally or socially
preferable to an opposite or converse mode of
conduct or end-state of existence
• Importance: 1.Laying foundation for attitudes,
motivation via influencing perceptions;
2. Individuals are not value free, standard of
behavior; aligning with the organization’s policy
• Value system:A hierarchy based on a ranking of
an individual’s values in terms of their intensity
2.Sources of Value system
result of genetic component learning
• Biological parents.A significant portion is
genetically determined; Studies of twins reared
apart demonstrate that 40% of the variation in
work values;the majority is due to environment
• In early years. A significant portion is established
from parents,teachers,friends and others
• societal values(culture).Learning and education
• relatively stable and enduring. Absolute learning
combined with genetic imprinting assuring
3.Types of values
(1)Allport
• Theoretical:the discovery of truth though a
critical and rational approach
• Economic: the useful and practical
• Aesthetic: Form and harmony
• Social: the love of people
• Political:Acquisition of power and influence
• Religious:The unity of experience
understanding of the cosmos as a whole
3.Types of values
(2)Roceach values survey(RVS)
• Terminal: Desirable end-states of existence; the
goals to pursue during one’s lifetime
comfortable(exciting)life,sense of accomplishment,world
of peace(beauty),equality,family(nation) security,freedom,
happiness,inner harmony,mature love,pleasure,salvation,
self-respect,soci
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