现代服务业企业经济效益的评价方法与实证研究.docVIP

PAGE PAGE 21 现代服务业企业经济效益的评价方法与实证研究 摘要：在信息化和科技化的迅猛发展的今天，现代服务业已经成为世界经济发展和国际竞争的焦点，在国民经济中的地位也日益突出。本文利用2014年我国现代服务业10个分支行业共计50家企业的年度报表数据进行因子分析和聚类分析，评价现代服务业企业经济效益，并从微观企业上升到宏观行业，分析现代服务业发展现状。研究结果显示：现阶段我国现代服务业总体发展缓慢，内部结构不合理且分支行业优劣势差距大，科技、知识发展力度也不够。因此，为改变现状,实现现代服务业可持续发展，必须加大政府扶持力度，优化内部结构，促进分支行业互补发展，提高企业创新能力和科技含量,积极贯彻实施互联网+战略，加深互联网与现代服务业结合的广度与深度。 关键词：现代服务业；企业经济效益；因子分析；聚类分析 Evaluation methods and empirical studies on the economic benefits of modern service enterprises Abstract：With the rapid development of information and technology, modern service industry has become the focus of international competition and economic development in the world, the position in the national economy have become increasingly prominent. In this paper,using data of 2014 annual report of Chinas modern service industry 10 branch of industry, a total of 50 enterprises of factor analysis and cluster analysis, to evaluate the economic benefit of modern service industry, and to rise from micro enterprises to macro industry, modern service industry development present situation analysis. The research results show that: at the present stage of Chinas modern service industry overall slow development, the internal structure is not reasonable and the advantages and disadvantages of the big gap between the branches of industry, science and technology, knowledge development efforts is not enough. Therefore, to change the present situation and to achieve sustainable development of modern service industry , we must increase the support of the government, optimize the internal structure, promote the development of complementary branch industry, improve enterprise innovation ability and the content of science and technology, implement the Internet + strategy actively, deepen the Internet combined with modern service breadth and depth. Keyword：modern service industry；the economic benefits of enterprises； factor analysis；cluster analysis 一、引言 “现代服务业”一词于1997年党的十五大最早被提出，它是指以现代科学技术特别是信息网络技术为主要支撑，建立在新的商业模式、服务方式和管理方法基础