每家福超市企业竞争力提升问题分析.docVIP

本科论文 目 录 TOC \o 1-3 \h \z \u 摘 要 1 Abstract 2 引 言 3 1超市竞争力提升问题研究现状及意义分析 5 1.1超市竞争力提升研究现状 5 1.2提升竞争力对企业的意义 5 2超市企业竞争力提升状况 8 2.1超市企业简介 8 2.2超市经营现状 8 3超市企业竞争力提升问题 9 3.1超市经营成本高 9 3.2工作人员专业性低 10 3.3经营模式陈旧 11 4超市提升竞争力的措施及建议 13 4.1控制超市经营成本 13 4.2提高工作人员服务效率 14 4.3创新企业经营模式 15 结 论 17 参考文献 18 致 谢 19 摘 要 竞争力是企业生存的原动力，是参与者双方或多方的一种比赛或比较所体现的综合能力。这是一种相对的指标，只有竞争才能表现出来。竞争力是对象在竞争中显示的能力，因此它是一种随着竞争变化着的通过竞争而体现的能力。企业须得重视竞争力的养成，这对企业发展也有很大现实意义，这对于综合超市来说也是一个经营策略。关于企业的竞争力的提高，竞争的市场条件下，企业获取外部可寻资源，与自身的资源和能力培养相互结合，然后综合利用，寻找顾客创造价值的基础上，实现自身价值的综合性能力。 本文围绕超市企业竞争力提升问题展开研究，通过分析超市竞争力存在的主要问题，剖析问题产生的主要原因，重点对提升企业竞争力具体的分析，提出完善超市竞争力提升问题研究的建议，提高企业竞争力，提高企业的营销竞争力和综合竞争力，从而促进企业更好发展。 关键词：企业竞争力； 效率提升； 综合超市 Abstract Competitiveness is the driving force for the survival of enterprises, and it is the comprehensive ability reflected in a competition or comparison between two or more participants. This is a relative indicator that only competition can show. Competitiveness is the ability that the object shows in the competition, so it is a kind of ability that changes with the competition and is reflected through the competition. Enterprises must pay attention to the cultivation of competitiveness, which is also of great practical significance for the development of enterprises, which is also a business strategy for comprehensive supermarkets. As for the improvement of the competitiveness of enterprises, under the market conditions of competition, enterprises acquire external searchable resources, combine them with their own resources and ability cultivation, and then make comprehensive use of them to find the comprehensive ability to realize their own value on the basis of customer value creation. This article revolves around every blessing supermarkets promoting enterprise competitiveness problem research, by analyzing the main problems of every blessing supermarket competitiveness, analyzes the main reasons for the problems, the concrete an