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Hunan Information Science Vocational College
Graduation Thesis
Subject: Conflict of Chinese and Western Culture and Strategies of International Business Negotiation in China
Name: Zheng Quanquan
Student No.: 1103020222
Specialty and Class: Business English, Class 2
Department: Department of Humanities and Arts
Supervisor: Fang Leiyi
Date: 2014-3-15
Content
Introduction 1
1.The manifestation of Chinese and Western Cultural Conflicts 2
1.1Different Consciousness 2
1.1.1Different Decision-making Consciousness 2
1.1.2Different Human Consciousness 3
1.1.3Different Benefit Consciousness 3
1.2Different Negotiating Style 3
1.3Different Thinking Model 5
1.4Different Religious Belief 6
2.Strategies of Negotiating with Western Countries 7
2.1Establishing Consciousness of Cross-cultural Negotiations 7
2.2Overcoming Cultural Prejudice 7
2.3Conquering Communication Barriers 8
2.3.1Respect and Take Each Others Positions 8
2.3.2Reduce the Emotional Confrontation, Positive and Optimistic 9
3.Conclusion 10
4.Bibliography 11
5.Acknowledgements
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