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Chinese-style B2C: bright under the collective lost
For God allowed the destruction, we must first let the madness. Mecoxlane 80 million dollars, 35 million dollars the red child, Jingdong 31 million dollars (likely to be near 100 million dollars to obtain financing, Dangdang 27 million dollars, where the customer 20 million dollars, Friends of Music 11 million dollars, nine drill 1000 million dollars ... ... Just a few years, VC before and after the drop in the B2C sector into no less than 10 billion dollars! See it, 10 billion dollars investment is what the industry? No factories! No store! Even the designers did not! It’s that “three no” industry, actually turned advantages into business models has become the new economic trends. In my opinion, if you must take the point boundary and the new economy, then, B2C sector in environmental protection at the most - online shopping malls do not have air conditioning, energy conservation, ah! Han wrote the words apply: B2C considered a P, X. Shui Yebie installed in various B2C brand online search posts, mostly negative, and more focused on product quality and after-sales service. After all, only the Internet provides a platform for information dissemination and reception, if not the supply chain, customer relationship management, marketing innovation of these three core modules, like this continue to burn down, sooner or later get totaled. Product Mishap Cheng is also an asset-light, light is also lost assets. B2C industry to bring light assets of one hundred million dollars of investment, asset-light but also to the cornerstone of the entire stake B2C products industry. The most typical, than its own brand of vertical B2C. Such as those selling clothes, put it bluntly, is a “profiteers” to find some stock goods - OEM - on sale! Lack of industry precipitation, a lack of understanding of the rules, the lack of production, quality control aspects of the strong force, even
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