Do organic food earn money-.docVIP

 PAGE \* MERGEFORMAT 7 Do organic food earn money? At present, many organic food sales terminal wants to come, on the one hand a large number of venture capital and institutional investors confused about the direction of intervention, blind investment, loss of tens of millions everywhere the result is not good to do in this industry, or the industry still in its initial stage, it is difficult to do this? Shanghai Institute of Organic show as an example of this year, I found the following phenomena: 1, unlike in previous years, the absence of some industry heavyweights, such as the Great Northern Wilderness, Ely, Maotai, large, medium green, gold source, Hing Lung Ken, it seems less and less investment results show, hope to expand the influence of the exhibition on the scale of organic businesses have little effect. 2, appeared a large number of organic companies just entering the industry, the overall product, packaging, brand image and there is a big gap between the general business, unfortunately, these companies only to promote the company through a live demonstration of products, lack of features of the exhibition marketing tools, driving popularity, enhance influence. 3, the large number of investors involved, mainly in industrial investment and the creation of organic retail outlets are mainly due to industry background and business do not understand the situation, often two a smear, with the feeling of looking for investment companies and products, a great deal of risks and uncertainties. 4, some enterprises pay attention to market education, such as in agricultural beautifully designed specifically for the exhibition booth, more importantly, to provide experience for the average consumer of organic vegetables, free access to bud, the Taiwan business delegation to introduce full range of live music life, it is worth learning and reference. Overall, the show exhibitors than in previous years, the number of participants have added a lot, but the